CHEERS to Beautiful Skin!

As New Year’s festivities approach, it is easy to get caught up in the excitement of celebratory cheers. While the media touts the benefits of various alcoholic beverages for heart health and high antioxidant content, it is important to drink in moderation to help protect your skin. The skin is the largest organ in the body, and when you indulge in alcohol, the kidneys go into overdrive to remove the excess water from your system. The removal of water from the body leads to dehydration, which can make the skin look dry, puffy and red.

Alcohol can also make your skin appear gray and dull, as it robs the body of Vitamin A, which is vital for cell turnover and renewal. If New Year’s parties and cocktail events are in your future, follow these tips tips to help reduce alcohol’s effects on your skin:

  • Drink water the day of the event to keep your skin hydrated and glowing
  • Steer clear of drinks with extra sugar and salt (i.e. margaritas and most mixed drinks)
  • Alternate alcoholic drinks with water
  • Avoid greasy foods the night of the event

If you follow these tips and still wake up the next morning with lackluster skin, PRIORI® products are here to the rescue! Clinical Recovery Serum is great for all skin types because it offers a soothing effect as it delivers powerful DNA repair enzymes and Vitamins C and E to the skin. Turn to Advanced AHA Smoothing Eye Serum to help combat the effects of dehydration and to reduce the appearance of fine lines, wrinkles and puffiness around the eyes.

Happy New Year and cheers to starting 2014 with beautiful skin!